The power of green

Thomas Friedman wrote a phenomenal article on green power in last Sunday’s New York Times magazine. The gist of it is that America leads the world in developing technology to conserve and cleanly generate in the few markets where the US government has acted in the past to mandate strict emissions restrictions, as in the example of diesel locomotives, and creating well-paying domestic jobs to boot. He argues that the free market can’t work properly without the government creating regulations that can provide guidance on future costs of emissions and fuel. People can’t and won’t invest hundreds of millions of dollars if they can be wiped out the next time oil prices drop. It needs to cost money to burn fossil fuels or no alternatives will be developed.
I’ve heard this before at Technical Review’s emerging tech conference last fall – hopefully with Friedman articulating the case for pro enviroment so well and in a manner that should make sense for lots of society, not just the “tree-huggers” we can finally make some real progress on meaningful environmental legislation.

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